Hair O'right

About O'right

Natural & Pure

We always believe life is the most beautiful and powerful in a natural and pure state.

With the brand vision of “Everything is all right”, O'right devotes itself to eco-line and produces “Green products” to ensure a sustainable good life for our future generations.

The Origin of Green Earth

O'right believes that “Every small step can help the world a lot”. Facing the environmental threats and people's desires to get closer to nature, O'right devotes to eco-line to make the world greener and better.

The meaning of O'right Logo

O'right's logo starts with the big “O”, it symbolizes of the ideal & beautiful earth, we uphold the determination to protect the earth and hope everyone can do appropriate and “right” things to make the earth greener and better.

Green Products

O'right puts green concepts into products, from materials, ingredients, design, activities to experiences.

  1. 1. Use natural & ECOCERT organic ingredients: not to cause environmental hormones, leaving an unpolluted environment for aquatic.
  2. 2. Use Soy ink printing: non-heavy metal, non-toxic, non-irritating smell and non-pollution.
  3. 3. Use recycled paper: we use ecology paper and FSC (Forest Stewardship Council) certified paper to make catalogues.
  4. 4. Use recyclable plastic bottles: recycle and reuse. 5. Eco-carton with Green Mark: 80% made of recycled paper..
  5. 5. Eco-carton with Green Mark: 80% made of recycled paper.
  6. 6. Product label: safe, non-toxic sticker with eco printing which conform to SGS and RoHS standard.
  7. 7. Use airbags to protect our goods while shipping: can be recycled.
  8. 8. Use reverse osmosis water filtration and operate under a germfree environment: substitute the use of large amount of preservatives.
  9. 9. Barcode system: each product is given two codes, complete production record for quality trace.
  10. 10. Green design: developed 10L, 5L eco-packages and 1L refill pack to save 120 thousand pcs of 400ml plastic bottles yearly.
  11. 11. FREN eco-handbags: 100% Polypropylene Fiber, degradable without pollution

Environmental Hormones: it means that exterior or artificial chemical substances are delivered into creatures by air, ground, food or other paths to cause hormone effects.

O'right uses about 2 metric tons of paper yearly (1 metric ton= 40 thousand pieces of A4 paper).  By using recycled paper, we decrease to cut down 40 trees (height: 8 meters, diameter: 16cms, tree age: 20-40 years), keep the environment balanced and reduce wastes.

Corporate social responsibility (CSR)

Combining our brand vision: “Everything is all right” with charitable image, we focus on “Concerning about future generations” and “Environment Protection” in marketing activities; hope to inspire everyone to love the earth.

  • Public welfare activities to concern our future generations:
  • In 2007, we sponsored “Taiwan Fund for Children and Families” to help impoverished children and foster the next generations with 13 million worth of products and 170 thousand in cash.
  • In 2008, we sponsored “ORBIS international” for saving sight of blindness children with 18 million worth of products and 178 thousand in cash.
  • By signing “2009 Love Earth Card” to educate our children the importance of protecting environment.
  • In 2009, we sponsored Guo-An Elementary School to enter International Junior Football Tournament in Spain with 6 million worth of products and 300 thousand in cash and they finished in second place.

Green Activities

  • In 2008, we cleaned Kenting Beach to keep the earth green.
  • In 2009, we sponsored the premiere of movie “HOME” and invited 1,200 customers to participate and make the Eco Promise together: “We love the earth, we keep it green!”

Future Prospects

O'right devotes itself to eco-line, reduces carbon emissions and insists on using certified organic ingredients, soy ink printing and recycled paper to ensure a sustainable good life for our future generations.

  • The first GMP certified “Green Factory” in Taiwan. We will build a “Green Factory” to conform green building concepts. Using wind and solar power, recycled water to ensure resources are effectively used and recycled for creating a green, healthy and sustainable working environment. Our “Green Factory” will be completed in 2010 at Long Tan.
  • The first one with “Carbon Footprint Certification” in Taiwan cosmetics industry. In 2010, O'right's products will have “Carbon Footprint Label” on low-carbon products to encourage people to reduce carbon emissions and make the world greener and cleaner

Hair O'right History

  • 2002 Founded Hair O'right.
  • 2003 Developed O'right products.
  • 2004 Cooperated with foreign suppliers, expanded distribution to Singapore and Malaysia.
  • 2005 Set up O'right ID Center
  • 2005 Established 7 branches to provide prompt customer service.
  • 2006 Established head office and R&D center in Taoyuan, created brand value.
  • 2006 Led in Barcode system.
  • 2006 Led in ERP system.
  • 2007 Affiliated with Taiwan Excellent Brand Association and Awarded “The Brand Star”.
  • 2007 Declared “Everything is all right” as prospect, devoted into eco-line and took corporate social responsibility (CSR)
  • 2007 Established China office to integrate cross-strait resources
  • 2008 Executed “Green Earth” plan and achieved highest annual turnover.
  • 2008 Established International Business Department and expanded distribution to Europe successfully.
  • 2009 Annual advertising opened up the B2B2C communication and raised the brand visibility.
  • 2009 Conform to our brand spirit, we don't hire smokers
  • 2009 Declare June as O'right Eco Month and make Eco Promises
  • 2009 Release “Eco Paper” bimonthly to express our brand concepts to customers.
  • 2009 Awarded “Taiwan Superior Commercial Service Brands” by Ministry of Economic Affairs.

Oright Products

Shampoo

O'right Green Tea Shampoo (Organic)

With green tea extract and mild, organic foaming agents certified by ECOCERT, this shampoo limits oxidation resulting from chemical treatments and promotes hair and scalp condition. The exclusive refreshing formula also relaxes the scalp and soothes tension.

O'right Tea Tree Shampoo (Organic)

With pure tea tree essential oil from Australia and mild, organic foaming agents certified by ECOCERT, Tea Tree Shampoo smoothes hair, freshens the scalp and has antiseptic effect to leave your hair natural healthy, vivid and full of energy. A new experience of cleanness and freshness!

O'right Champagne Rose Shampoo (Essential Oil Blends)

With selected champagne rose, geranium, thyme and jasmine essential oils, this product nourishes hair while shampooing and makes it healthier, softer and shiner. Directions: Apply appropriate amount of shampoo to palms; add water to work into fine rich lather; gently massage the scalp and through hair then rinse.

O'right Purple Rose Shampoo

With natural essence, elegant and attractive fragrances, Purple Rose Shampoo gives your hair long lasting and intensive moisture to make it soft, manageable and glossy without tangles, split-ends and frizz.

O'right Oolong-Green Tea Shampoo

The cleaning formula comforts your scalp and moisturizes your hair. Anti-oxidation effect of catechins protects hair from harms, leaves it healthy and soft.

O'right Dandelion Kids Shampoo

Hypoallergenic and tear-free formula with organic foaming agents certified by ECOCERT, this shampoo gently cleanses the hair and scalp, leaves hair soft and flowing.

O'right Ice Shampoo (Organic)

Cooling formula and mild ECOCERT organic foaming agents effectively remove excess oil and impurities, cleanse hair, tighten and waken scalp.   Ice Shampoo promotes cooling sensation and leaves scalp refreshed with a cool and healthy feel.

O'right Goji Berry Volumizing Shampoo (Organic)

With ECOCERT organic foaming agents gently cleanse the scalp, regulate the sebaceous secretions while antioxidant-rich organic Goji berries reinforce the hair roots and hair structure.  The extreme elastic complex is also added to create bounce and volume to your hair.

O'right Camellia Oil-Control Shampoo (Organic)

With effective sebum regulating properties from Camellia and the intelligent oil-control factors and ECOCERT organic foaming agents, this shampoo cleans the excess oil of scalp and moisturizes hair, leaving your hair fresh and healthy.

Conditioner

O'right Champagne Rose Conditioner (Essential Oil Blends)

With selected champagne rose, geranium, thyme and jasmine essential oils, this conditioner nourishes your hair, prevents spilt ends and makes it silky and smooth. Additional color enhancing formula lasts hair colors and leaves a charming fragrance.

O'right Purple Rose Conditioner

With natural essence, elegant and attractive fragrances, Purple Rose Conditioner replenishes protein and moisture, forms a protective membrane on hair to restore the tightness and sheen of scales and leaves your hair silky smooth.

O'right Green Tea Conditioner

With green tea extract, this product can permeate into hair shaft instantly to nourish hair and form a membrane on the surface to prevent the oxidation. Leaves your hair revitalized with a refreshing green tea fragrance.

O'right Tea Tree Conditioner

With pure tea tree essential oil from Australia, Tea Tree Conditioner nourishes hair and protects scalp from bacteria. Our conditioning formula revitalizes the hair shaft and gives hair a healthy shine.

O'right Oolong-Green Tea Conditioner

Pure oolong green tea formula brings nourishment and fresh scents to your hair. Anti-oxidation effect of catechins protects hair from harms, makes hair soft, healthy and flexible.

Home Care

O'right Green Tea Moisturizing Cream

With green tea extract for long moisture retention of up to 72 hours, this cream replenishes moisture content for immediate improvement of dry, lack-luster hair, giving it silky glow.

O'right Oolong Green Tea Moisturizing Cream

With oolong tea and green tea extracts for upgrading moisture retention of up to 72 hours, this cream replenishes moisture content for immediate improvement of dry, lack-luster hair, giving it a rich shine.

O'right Green Tea Regulate Hair Spray

With green tea extract and anti-oxidant effect of catechins, this product delivers much more moisture to your hair and protects it from heat damage. Repairs your hair from chemical treatment, eliminates frizz and static, makes hair in an optimum condition and keeps you in a good mood all the time.

O'right Champagne Rose Oil (Blends)

With selected champagne rose, geranium, thyme and jasmine essential oils, it repairs cuticle scales to restore the tightness and gloss, prolongs the treatment effect and leaves your hair smooth, soft and silky. With innovative micron technology, it can be absorbed easily without oily feeling.

O'right Purple Rose Oil

Containing purple rose essential oil and crystalline-factors, it repairs cuticle scales to restore the tightness and gloss, prolongs the treatment effect and leaves your hair smooth, soft and silky. With innovative micron technology, it can be absorbed easily without oily feeling.

O'right Hair Tonic for Her

O'right proudly presents this innovative hair tonic produced according to different causes of hair loss of women. Combining Chinese herbs such as Polygonum Multiflorum, Ginseng, Garlic Essence and Western prescriptions such as Vitamin E, Vitamin B6, Cephalanthium Stephania and Vegetalitas Placental Globulin, this product effectively eliminates dandruff, itching and bacterial infection, brings nutrition to hair and keeps scalp healthy. Sweet and light scents make you feel comfortable and pleasant.

O'right Hair Tonic for Him

O'right proudly presents this innovative hair tonic produced according to different causes of hair loss of men. Combining Chinese herbs such as Polygonum Multiflorum, Ginseng, Garlic Essence and Western prescriptions such as Vitamin E, Vitamin B6, Cephalanthium Stephania and Vegetalitas Placental Globulin, this product reduces the concentration of Dihydrotestosterone (DHT) and gives nutrition to hair to fortify the hair follicles. It also effectively eliminates dandruff, itching and bacterial infection. Pleasant and light scents make you feel young and comfortable.

O'right Peptide Hair Response Cream

Extracted active phytokeratin combines with peptide technology to form tiny molecules to penetrate cuticles and nourish hair. With enhanced moisturizing effects, Peptide Hair Response Cream revives your hair and gives it a brand-new life. The delicate, no greasy and no burdening texture let your hair look light, flawless and elegant.

O'right Dandelion Kids Hair Cream

The non-greasy, light texture and superb moisturizing effects come from tiny active phytokeratin. Just like the white fluff of dandelion, it offers gentle but deep conditioning to hair and leaves it smooth and light in pure perfection.

O'right Cooling and refreshing scalp spray

The mint soothes and relaxes scalp with a refreshing feeling. We also add perilla extract to have an antiseptic effect, relieve itching and leave your scalp feeling cool and fresh.

O'right Organic White Tea Whitening Mask

Extracts of ECOCERT organic white tea, aloe, hyaluronic acid, tranexamic acid and arbutin are contained in the 100% natural cotton fiber for excellent anti-oxidization, whitening and moisturizing effects to leave your face fair, clear and bright. The thin, weightless, natural cotton mask is close-fitting and comfortable, perfect for a quick 15-minute treatment.

Styling

O'right Shining Hair Spray

An extremely charming, shiny and fascinating mist gives your hair brightness and sheen; repairs damaged hair with non-greasy and moisturizing effect to make your style stand out. Add a unique and attractive fragrance to make you catch everyone's eyes.

O'right Greedy Plus

With enhanced botanical styling formula and anti-gravity effect, Greedy Plus conditions hair while supporting volume and style. Work into dry or wet hair, enjoy your choice!

O'right Greedy 2+

With superb botanical styling formula, Greedy 2+ increases hair volume and creates dramatic style while conditioning hair. It defies gravity and offers protection for styled hair. Work into dry or wet hair, enjoy your choice!

O'right Free Mind Mud

Highly flexible, create any style you want without stiffness!! It's easy to style with a long lasting hold. With style memory feature, you can regain your style easily even after exercise or restyle it. The Free Mind mud contains beeswax and lanolin to moisturize your hair. It's easy to rinse.

O'right Flexible Styling Gel

Nourishes the hair and forms a flexible membrane on the surface to last hair style and increase shine. Flexible Styling Gel keeps style intact all day long, even in high humidity.

O'right Curl Activating Mist

With fantastic bouncy effect, Curl Activating Mist creates weightless and movable waves and curls. Provides perfect styles with long lasting lift.

Body Care

O'right Green Tea Body Wash (Organic)

With anti-oxidation effect of green tea extract, this product calms your skin and delays the signs of aging to keep skin in an optimum condition. Exclusive refreshing formula with mild, organic foaming agents certified by ECOCERT helps you feel great after every shower as it relives pressure and exhaustion.

O'right Tea Tree Body Wash (Organic)

With pure tea tree essential oil from Australia and mild, organic foaming agents certified by ECOCERT, Tea Tree Body Wash cleans the skin and helps remove aging Keratinocytes and leaves your skin smooth and soft after every shower. Research has also shown tea tree essential oil offers excellent anti-virus benefits.

O'right Champagne Rose Body Wash (Essential Oil Blends)

With selected champagne rose, geranium, thyme and jasmine essential oils, this product nourishes skin, makes it soft, smooth and brings beauty to your body. The sweet scent of rose makes you feel pleasant all day long.

O'right Purple Rose Body Wash

With natural essence, elegant and attractive fragrances, Purple Rose Body Wash gives your skin intensive moisture and leaves your skin soft and silky smooth.

O'right Pear Wood Exfoliating Powder

This extremely delicate powder is made from 100% natural pear wood which is non-irritant. It adsorbs oil and removes dead cells to make skin clean and bright, leaves your skin an entirely new look with soft and tender touch, while Lavender essential oil has calming and relaxing action.

O'right Dandelion Kids Body Wash

Hypoallergenic and tear-free formula with organic foaming agents certified by ECOCERT, this body wash mildly cleanses tender skin and provides protection to gently pamper your baby.

O'right Aroma Body Lotion – Moisturizing

The pureness of camellia gives the skin a fresh and comfortable feeling. Contains pentapeptides to promote collagen growth, it brings out the well-hydrated gloss in your skin. Its fine texture can be absorbed easily, effortlessly infusing skin with natural beauty.

O'right Cucumber Oil-Control Facial Cleanser

The natural extracts of cucumber, guava and SEBARYL ®FL LS 9088 oil-control factors absorb the excess oil, deep cleanse the pores and improve dull and rough skin, leaving your skin radiant and smooth.

O'right Aroma Body Lotion - Nourishing

With rose extract and camellia oil, it gives the skin rich nourishment.  Contains pentapeptides to promote collagen growth, nourishment can deeply penetrate skin to make it fine and elastic, protect your skin and bring out the beauty in youthful skin.

O'right Ice Body Wash (Organic)

Cooling formula and mild ECOCERT organic foaming agents effectively take away excess oil, cleanse body, remove sweat odor, tighten and firm skin.  Ice Body Wash promotes cooling sensation and leaves skin feeling refreshed with a comfortable and healthy feel.

O'right Camellia Oil-Control Body Wash (Organic)

With effective sebum regulating properties from Camellia and the intelligent oil-control factors and ECOCERT organic foaming agents, this body wash cleans the excess oil of skin and brings moisture, leaving it smooth and comfortable.

Professional

O'right Sun Flower Essential Oil Hair Treatment Set

Sun Flower Essential Oil Hair Treatment gives your hair a smoothing spa. With plentiful Cysteine, it replenishes the fibronectin, gives your hair strength and bounce to protect your hair from damage and its scents also revive your scalp.

O'right Purple Rose Essential Oil Hair Treatment Set

Purple Rose Essential Oil Hair Treatment gives your hair a moisturizing spa. Exquisite extract from Purple Rose moisturizes your hair, improves dull hair and its scents also relax your scalp.

O'right Green Tea Essential Oil (Organic) Hair Treatment Set

Green Tea Essential Oil Treatment gives your hair an antioxidant spa. With Catechin and EGCg, it imparts active oxygen vitamin to hair, prevents oxidation from chemical damage and its scents also relax your mind.

O'right Champagne Rose Essential Oil Hair Treatment Set (Blends)

Champagne Rose Essential Oil Hair Treatment gives your hair a nourishing spa. With additional geranium, thyme and jasmine essential oils, it replenishes the fibronectin lost by high-temperature and chemical damage and its scents also soothe restless mood.

O'right Tripeptides Perm Lotion

Tripeptides protein is extracted from New Zealand wool protein by Topoisomerase, which is part structure of protein with active disulfide bone. Tripeptides Perm Lotion can repair damaged keratin caused by chemical treatment, leaving hair shiny, elastic and flexible. With low-ammonia, moisturizing and gentle formula, it rapidly penetrates into the medullas to strengthen hair from inside to outside.

O'right Pentapeptides Perm Lotion

Pentapeptides protein is extracted from New Zealand wool protein by Topoisomerase, which is part structure of protein with active disulfide bone. Pentapeptides Perm Lotion can replenish the structure of keratin, reduce damages efficiently and revive hydrophobicity and strength of hair. With low-ammonia, moisturizing and gentle formula, it rapidly penetrates into the medullas to strengthen hair from inside to outside.

O'right Tornado Perm Lotion

Low ammonia formula: immediate effects, minimal stimulation. Creates beautiful and flexible curls, provides natural shine to hair.

O'right Doughnut Perm Lotion

It's an intelligent perm system with conditioning formula; Doughnut Perm Lotion creates long lasting curls, makes your hair soft, bouncy and protects sensitive areas without irritation. The quick protection also limits damage caused by chemical treatment. It's suitable for chemically treated or damaged hair.

O'right Catechin Scalp Protection Gel

Prevents scalp during coloring. Combining nano molecules with catechins and vitamins, this product utilizes the absorbency capacity to differentiate hair and skin and forms a protection over the skin to prevent irritation and other allergic reactions while coloring. Protection level for coloring stands at 96%, O2 elimination reaches 98%.

O'right Pear Wood Exfoliating Gel

This extremely delicate powder is made from 100% natural pear wood which is non-irritant. It adsorbs oil and removes dead cells to give your scalp a deep breath. Lavender essential oil and mint are added to have calming and relaxing action.

O'right Organic White Tea Hair Treatment Set

Contains ECOCERT organic white tea extract for excellent anti-oxidization and professional deep repairing benefits to restore hair strength and elasticity.